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Full-Service, Client-Focused Automotive Marketing Agency
In the 30 years since the inception of Chumney Automotive Digital Solutions, a lot has changed in the automotive world. However, one thing has remained constant – each dealership faces its own set of challenges and a cookie-cutter approach will never be the right solution. Every client receives individualized attention from a dedicated account team with decades of combined experience. We begin with research, never guesswork, and the strategies put forth always address the unique circumstances of your dealership. We focus on conversion in the most cost-efficient ways possible by pushing low-funnel, high-value traffic your way. We don’t believe in a high-volume, low conversion approach. The cheapest leads in the world aren’t worth a penny if they don’t convert.
We are also believers in Branding. For today’s consumer, price is not always the biggest enticer, especially since they have so many choices of dealerships who are within dollars of one another when it comes to pricing. This is one of the reasons Branding is now more important than it’s ever been. Building a brand that fits your dealership and speaks to your customers is our forte.
Full-Service, Client-Focused Automotive Marketing Agency
In the 30 years since the inception of Chumney Automotive Digital Solutions, a lot has changed in the automotive world. However, one thing has remained constant – each dealership faces its own set of challenges and a cookie-cutter approach will never be the right solution. Every client receives individualized attention from a dedicated account team with decades of combined experience. We begin with research, never guesswork, and the strategies put forth always address the unique circumstances of your dealership. We focus on conversion in the most cost-efficient ways possible by pushing low-funnel, high-value traffic your way. We don’t believe in a high-volume, low conversion approach. The cheapest leads in the world aren’t worth a penny if they don’t convert.
We are also believers in Branding. For today’s consumer, price is not always the biggest enticer, especially since they have so many choices of dealerships who are within dollars of one another when it comes to pricing. This is one of the reasons Branding is now more important than it’s ever been. Building a brand that fits your dealership and speaks to your customers is our forte.
Research
We begin with data – and lots of it! We gather the numbers for zip codes, models, your competitors, and your market share. Then we sit down with you and build your customized plan. You’ll see what areas need improvement and what products we have that will accomplish your goals within your budget. We go deeper than just sending traffic to your website. We drill down and find the shoppers ready to buy and craft the messages that will convert visitors into true leads.
Research
We begin with data – and lots of it! We gather the numbers for zip codes, models, your competitors, and your market share. Then we sit down with you and build your customized plan. You’ll see what areas need improvement and what products we have that will accomplish your goals within your budget. We go deeper than just sending traffic to your website. We drill down and find the shoppers ready to buy and craft the messages that will convert visitors into true leads.
Digital Advertising
Advancements in this area seem to happen almost overnight, but we stay on top of all the changes to make sure we’re using the best tools to help you maximize your budget and reach the most shoppers. They’ll see your ads through search engines, video streaming, social media – wherever they are online, you’ll be there.
Digital Advertising
Advancements in this area seem to happen almost overnight, but we stay on top of all the changes to make sure we’re using the best tools to help you maximize your budget and reach the most shoppers. They’ll see your ads through search engines, video streaming, social media – wherever they are online, you’ll be there.
Content Marketing
You could have an amazing website, but its quality won’t matter if shoppers can’t find it. Our Content Marketing services include not only the SEO to put your site at the top of search results, but also the ability to broadcast your monthly campaigns across the internet – from your website to your social media accounts to CRM email blasts to third-party sites. You’ll watch your progress from the monthly reports you receive.
Content Marketing
You could have an amazing website, but its quality won’t matter if shoppers can’t find it. Our Content Marketing services include not only the SEO to put your site at the top of search results, but also the ability to broadcast your monthly campaigns across the internet – from your website to your social media accounts to CRM email blasts to third-party sites. You’ll watch your progress from the monthly reports you receive.
Social Engagement
Join the conversation with our social media management services. Reach thousands of local social media users on Facebook, Twitter, Instagram, YouTube, and more with monthly posts. Loyal customers turn potential customers into future sales through social media. Our fully managed offering at Chumney Automotive Digital Solutions includes online reputation management to effectively oversee conversations with consumers at any point during the purchase process.
Social Engagement
Join the conversation with our social media management services. Reach thousands of local social media users on Facebook, Twitter, Instagram, YouTube, and more with monthly posts. Loyal customers turn potential customers into future sales through social media. Our fully managed offering at Chumney Automotive Digital Solutions includes online reputation management to effectively oversee conversations with consumers at any point during the purchase process.
Branding
In today’s market building relationships is more important than ever. How do you do that when the majority of your customers shop you and your competitors online, multiple times, long before they ever step into your dealership or make a phone call? Branding allows you to start to build a relationship with your potential customers, and sets you apart from the competition.
A solid branding effort actually makes the selling process easier. You’ve already starting building trust with your consumers so when they walk into your dealership there is a level of comfort they feel, allowing them to let their guard down a bit. Branding confirms your credibility in the market since you are a familiar name, again building trust in advance of a customer’s visit.
An ideal marketing strategy will always contain elements to capture the “low-funnel” customers as well as a continuous effort to stay top-of-mind for those “high-funnel” consumers that will be ready to buy at some point down the road.
As we do with every client, we want to get to know you. We meet with you to define your market and develop your brand. We study your sales and demographics as well to get to know your target audience and create the perfect message and overall advertising strategy to capture those customers across all forms of media, whether on or offline.
Branding
In today’s market building relationships is more important than ever. How do you do that when the majority of your customers shop you and your competitors online, multiple times, long before they ever step into your dealership or make a phone call? Branding allows you to start to build a relationship with your potential customers, and sets you apart from the competition.
A solid branding effort actually makes the selling process easier. You’ve already starting building trust with your consumers so when they walk into your dealership there is a level of comfort they feel, allowing them to let their guard down a bit. Branding confirms your credibility in the market since you are a familiar name, again building trust in advance of a customer’s visit.
An ideal marketing strategy will always contain elements to capture the “low-funnel” customers as well as a continuous effort to stay top-of-mind for those “high-funnel” consumers that will be ready to buy at some point down the road.
As we do with every client, we want to get to know you. We meet with you to define your market and develop your brand. We study your sales and demographics as well to get to know your target audience and create the perfect message and overall advertising strategy to capture those customers across all forms of media, whether on or offline.
Dedicated Account Team
As a client of Chumney Automotive Digital Solutions, you get a dedicated team of senior level executives, professionals, and support staff for your dealership. They understand your specific needs, goals, and budget and know which products will help create a campaign that makes an ultimate impact.
Dedicated Account Team
As a client of Chumney Automotive Digital Solutions, you get a dedicated team of senior level executives, professionals, and support staff for your dealership. They understand your specific needs, goals, and budget and know which products will help create a campaign that makes an ultimate impact.
Aligned Partners
